Posts Tagged ‘AdWords’

Google Promoting Cloudflare To AdWords Users

A friend reviewing AdWords accounts forwarded this notice to me:   Cloudflare, a web infrastructure company with their own CDN and website speed tools, has been a partner with Google for quite awhile.  Cloudflare does lots of things that endears it to Google – providing a high-performance CDN, free SSL certificates, and basic security web…

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AdWords Location Display Ad Format Now Available

A new AdWords Display ad format template has left beta, and it’s designed to make location extension ads easier to use in Display campaigns. This is another of Google’s many pushes to expand location-based ads into Display campaigns.  AdWords users have been getting notices that location extensions could be automatically applied to their display campaigns…

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Mobile Promotion – Why You Need To Test

It’s something I rarely do, except by accident. In fact, even while I was doing it, I couldn’t remember the last time I had done this. And by this, I mean click on a banner ad in a mobile app. On purpose. I’ve been creating and running ads for clients for quite awhile. So when…

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Using the AdWords Phone Setting For Location Extensions

Google AdWords recently initiated two phone-related changes that has generated some confusion. After reading multiple blog accounts and suggestions, I realized that there was one key setting that many advertisers might find useful. To begin with, Google sent an email to advertisers about a change in location extension and call extension phone numbers

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